The Refinery Barber Lounge
Working with Mike, the owner of The Refinery, we came up with an identity mark that matched the atmosphere of his shop, which feels a lot like a tattoo parlor or cigar lounge.
It has that gentleman's club vibe, but also has a bit of an industrial edge. The hand-drawn skull and crossbones captures that energy, with the skull also looking "refined" and the crossbones being substituted for a pair of barber scissors.
The typography helps support a high class feel that properly represents the quality of the service you'll get at The Refinery.
I also delivered three versions of the logo - seen below - to be used for different types of products and media.